Radisson Hotel Group Americas Offices – St. Louis Park
An office exuding color and light, Radisson Hotel Group Americas celebrates their history and hospitality brand with a vibrant and welcoming new office space in St. Louis Park.
Studio BV designed the hospitality-inspired space for the Radisson Hotel Group Americas‘ offices in St. Louis Park, Minnesota.
When walking into the new Radisson Hotel Group Americas (RHG) office the visitor is welcomed with color and light. This modern combination sets the tone for the design of the new office for RHG. The lobby is bold and confident in its expression of color and light. The contrast between spaces is emphasized. The lobby intersects with the cafe by simple garage doors, and the more industrial feeling of the space shines through. This was intentional making the idea of hospitality and celebration part of the first impression the visitor has to the space.
The cafe is a fun space that plays on the idea of contrast through the material application of black and white, and the design feature of the custom light panels made of walnut that cantilever over the space. The ceiling panels have a complex pattern of light and movement, which adds playfulness to this dramatic feature. This layered effect speaks to the confident and modern nature of the RHG brand. The panels anchor the cafe and the collaboration area off the team entrance to the space.
Moving in closer to downtown to a new building offered the Radisson team a better physical location to serve their teams and visitors. It’s closer to their hotels in the market, the airport and an easier commute for team members. This was also a big opportunity to shift how they work, who comes to work and why. The space is less than half the size of the previous office space. That was a big decision to eliminate a lot off private offices and workspace. The design team worked with the Radisson leaders to understand what was driving their work now. What did they need when they were at the office and what will bring them back to the office. The idea of total flexibility and hospitality were those themes. The majority of the workspace in the new office is about collaboration and meeting space. The variety and style of these spaces are varied and unique. There are lockers and resource hubs and tech centers that support their hybrid team members. The design and construction team have work rooms and project layout and mock areas that allow them to do their unique work in the office but balanced with flexibility to work remotely.
Radisson has 4 distinct brands in the Americas. These brands have different personalities and clients.
Design: Studio BV
Furniture Dealer: Intereum
Contractor: Greiner
Photography: Corey Gaffer